In the wide market of subcompacts, competition has been fierce and building for several years. Ultimately, market compression has meant that many subcompact cars are converging towards sets of features and capabilities that make it harder to differentiate between them. With that kind of competition, how do you decide on the right car for you? We suggest trusting drivers who have lived with these cars before. And in the MotorWeek Driver’s Choice Awards, they overwhelmingly spoke for the 2014 Ford Fiesta ST.
The reasons to choose the new Ford Fiesta ST are numerous, but one of the chief reasons is that there are few cars on the market that offer as much fun and as much driving performance with such value. And it’s not just the price that sets it apart: the 2014 Ford Fiesta ST also provides class-leading fuel mileage, which may be an important consideration for driving around Louisville. Your Ford dealer can also tell you more about the 197-horsepower 1.6-liter EcoBoost engine that powers the Fiesta and also provides the fuel economy that today’s subcompact drivers are looking for.
Another aspect of the 2014 Ford Fiesta ST that you won’t find in many other subcompacts is the strong influence of European sporting heritage. In fact, the Fiesta ST model was introduced overseas in 2005 and has found its way to the US market largely because of the enormous appraisal it has received in that market—to say nothing of its prestigious rally-racing pedigree. All together, there’s no subcompact car in the American market that can offer as good a combination of performance, economy, and quality as the 2014 Ford Fiesta ST.